IDIS Corp is a military training and consulting company exclusively serving an armed forces and government clientele. They came to Trajectory needing a contemporary website that catered to this customer base, highlighted new and improved services, and integrated an online store.
Central to Trajectory’s redesign was headlining the company’s newly expanded and specialized training services, which spanned medical and tactical coaching and involved key facility rentals. We optimized the site’s service page to clearly communicate IDIS’ high-stakes training, and we created a homepage with an eye toward responsive design and user interaction.
While IDIS corp deals in world-class military consulting and crisis management, the company also wanted to highlight brand swag to increase potential revenue. We incorporated an online store and shop into the new site, and we featured the company’s extensive catalogue of branded wear and equipment.
Trajectory’s site design also needed to support IDIS Corp’s marketing and branding efforts through strategic calls to action and customer acquisition channels. We prominently featured “Contact Us” elements throughout the site’s easy-to-use interface, and we drew users toward direct contact with the company.
Unlike its competitors, IDIS Corp exclusively serves government clientele, so building a site that was fast and secure was a top priority. Like all Trajectory sites, the new interface was built on Craft CMS and equipped with high security, fast loading speeds, and Google analytics to track performance.
“Trajectory was amazing! They were transparent and helpful through the entire process, from quote to implementation. They met every deadline and were patient with us and the changes we wanted to make along the way. I am particularly grateful for the ease and instruction in making modifications ourself. I would definitely recommend Trajectory.”
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