M&A Tax Preparation is an Atlanta-based firm specializing in tax prep and planning. They came to Trajectory looking to ditch their DIY site for a more polished and professional presence.
M&A Tax Preparation is an Atlanta-based firm specializing in tax prep and planning. They came to Trajectory looking to ditch their DIY site for a more polished and professional presence.
We worked with M&A to uncover their brand story and translate it into copy that resonates with their target audience of small businesses. The firm is now positioned as a “dream team for all things taxes” who make a dreaded, complicated business task simple.
As a firm focused on delivering simplicity and ease for clients, the M&A website design and navigation needed to reflect that. We crafted a clean, easy-to-read website that delivers all the information a user needs, and nothing more.
Instead of using stock photography that dominates competitor websites, we recommended M&A do a professional photo shoot for their website imagery. Now prospective clients get to see and connect with the faces behind the firm.
We built the M&A website on a super-secure platform. The site loads quickly for excellent usability, conversion rates, and SEO rankings, and can be easily edited by the M&A team as needed.
“We had a fantastic experience working with Trajectory to redo our website design and content. The website looks beautiful and is well organized! They led us through a comprehensive process, which included learning about our business mission and values, as well as our design preferences.”
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Ready for a slick new website, increased traffic and more converting customers? Tell us a little about your business and we’ll reach out to get your project underway.
